I had been thinking for over a month on what shall I write on my blog. I'm sure I've not run out of topics but I just couldn't find time to spot one.
I've been gathering my thoughts on this one for quite some years and I thought I'll pen them down now.
Right from our childhood, we've been seeing zillions of advertisements. Moat of them pertain to the consumer products. Toothpaste, shampoo, soaps, detergents and what not...!!
Let's now talk about toothpaste ads. We've constantly seen them advertising their toothpastes as ones containing calcium, and by bruising with that toothpaste, your teeth become stronger because of the calcium. We hear similar stories about shampoos. They call it protein shampoo.
Basically, we don't eat either the toothpaste or the shampoo. So, how does the calcium or the protein get into our body and strengthen the teeth and hair? Everyone knows that milk contains a lot of calcium. Going by that theory, we must be brushing our teeth with milk to get the calcium into our body. But it doesn't make sense. Does it? The salt in the toothpaste still makes some sense now.
So, we've been seeing this for ages. I have a strong feeling that all these are false claims and that the regulator is totally oblivious to them. If some expert reads my blog and proves my hypothesis right, then I think these kinds of ads are some of the biggest frauds. They've totally misguided the naïve consumer.
If any of you guys happen to read this blog post, please do share your thoughts.